Liverpool F.C. has joined forces with Tommy Hilfiger to launch a stylish new campaign, putting Virgil van Dijk, Cody Gakpo and Dominik Szoboszlai in the spotlight. The ‘Prep Made Modern’ collection reimagines football style for fans who want to look sharp without pulling on a kit.

What’s in the Liverpool F.C. x Tommy Hilfiger campaign?

The Liverpool F.C. x Tommy Hilfiger drop features the club’s top stars in relaxed, off-duty looks that ditch the jersey for tailored pieces. Van Dijk, Gakpo and Szoboszlai each bring Hilfiger’s ‘Prep Made Modern’ vibe to life with linen shirts, chinos and boat shoes. The timing couldn’t be better—the Premier League season just wrapped with Liverpool F.C. sitting top, 10 points clear of Arsenal.

Van Dijk keeps his look minimal: a linen button-down with white relaxed jeans and preppy boat shoes. Gakpo’s take plays up Hilfiger’s heritage with a Breton stripe tee tucked into straight-leg chinos. Szoboszlai’s outfit splits the difference—a navy blazer, cotton twill trousers and a Heritage Oxford shirt—ideal for summer evenings out.

Why this Liverpool F.C. style drop matters

This isn’t just another jersey collab. It’s a statement that football style can thrive off the pitch. Hilfiger, known for American prep, has refreshed its identity by cutting back on heritage overload and focusing on clean, wearable pieces. Liverpool F.C.’s global reach makes the tie-up a natural fit, with the club sitting 1st in the Premier League, 84 points from 38 games and on a recent run of DLDLW.

The campaign drops as the World Cup hype fades but domestic football keeps the style conversation alive. Fans can now dress like their favourite Liverpool F.C. stars without stepping onto the pitch—perfect for pub visits or summer trips.

Who’s wearing what from the Liverpool F.C. squad

Van Dijk’s linen shirt and white jeans set an effortless yet confident tone. Gakpo’s Breton stripe tee and chinos blend heritage with a modern cut, while Szoboszlai’s blazer-and-oxford combo proves tailoring can be summer-ready. Each look stays true to Hilfiger’s ‘Prep Made Modern’ ethos, keeping the style fresh without relying on nostalgia.

The collection also reflects the club’s attacking firepower this season, with Liverpool F.C. scoring 86 goals and conceding 41, leaving them clear at the top. That goal difference of +45 underlines why the squad’s style translates so well—confident, balanced, and built to stand out.

Liverpool F.C. finishes the season in strong form, with a recent run of DLDLW keeping them 10 points ahead of Arsenal. The Tommy Hilfiger collab arrives as the perfect off-season wardrobe upgrade for fans who want to channel their team’s energy without dressing like they’re about to play.